Tips for Hiring a Wedding Social Content Creator

Remember when you had to wait weeks or even months to receive your wedding photos? Us, too. Thankfully, there are not social content creators that can create, produce, and post your wedding content in real time. 

If you’re a couple that loves to share real-time updates but be fully immersed in the moment, you may want to consider hiring a social content creator for your wedding. Here are some tips and tricks for hiring a content creator for your wedding! 

What Exactly Is a Wedding Social Content Creator? 

A social content creator for your wedding is someone who captures and edits videos and photos for social media - primarily Instagram and TikTok. They are experts in getting the best angles, knowing trending auditions and transitions, and can post to your social media accounts in real-time!

A wedding social content creator is not, however, a substitute for a professional wedding photographer or videographer. You’ll still want to hire a photographer and/or videographer to capture the album-worthy moments. 

How To Find a Wedding Social Content Creator 

The best place to find a social content creator? Instagram and TikTok! To start, search for relevant hashtags such as #weddingcontentcreator or event #eventcontentcreator to start. If you’d like to include only local content creators, add your location to the end of the hashtag (i.e. #weddingcontentcreatorflorida).

What’s the Cost for a Wedding Content Creator?

Social content creators do much more than just snap some photos and take some videos - their work extends beyond that. For example, there are pre-wedding meetings, day-of coverage (which can be VERY long), and a quick turnaround of content. With that in mind, expect to budget at least $1,000 or more for a social content creator. 

What to Ask a Wedding Content Creator Before You Book Them

Prior to booking your social content creator, you should ask them several questions to make sure your styles are aligned such as: 

• What is their content style? For example, are they more about fun transitions or more about highlight reels. 

• Do you have samples to share? Or, can you share accounts of wedding content you’ve created?

• What equipment do they use? That way, you’ll know what to expect on your wedding day. 

• What does their planning process look like? Plan on meeting with your social content creator several times before your wedding so they know the ins and outs of what you want (and don’t want) to document. 

• When will you receive the content? This will, of course, depend on the package you get but in most cases, expect to get your content within about 24 hours.

Lastly, be sure your social content creator doesn’t count against your photographer’s non-compete. Some higher-end photographers (and videographers) could have a clause in their contract about similar content coverage. 

Would you hire a wedding social content creator? Let us know in the comments!